Science

BIEXUM™

What it is

Biexum™ — our proprietary stem cell activating peptide complex, scalp-focused rather than strand-focused — hair vitality begins beneath the surface.

How it works

Supports the scalp environment, cellular signalling and microcirculation that healthy-looking hair depends on.

Visible result

Supports the appearance of fuller, denser, stronger-looking hair over time.

DESIGNED TO SUPPORT

Greater density
Supports fuller, thicker-looking hair and improved volume appearance.

Enhanced hair quality
Helps improve the appearance of texture, softness, shine and manageability.

Long-term follicular wellness
Supports hair-fibre resilience and overall hair vitality, promoting scalp wellness and follicular support as part of a comprehensive hair-care routine.

THE BIEXUM™ DIFFERENCE

Focuses on the source
Many hair products focus on the hair. Biexum™ focuses on the environment that supports healthy-looking hair at its source — a scalp-focused approach that works from the foundation upward.

Built on advanced technology
Biexum™ Next-Generation Growth Factor Complex is inspired by research into the relationship between scalp health and hair vitality, supporting cellular renewal, scalp rejuvenation, follicular vitality and structural protein support.

Luxury innovation, professional performance
Every application delivers advanced peptide technology designed to support healthier hair growth, advanced hair renewal and long-term scalp wellness. Support your scalp. Renew your hair. Elevate your confidence — for the long run.

MORNING HAIR SERUM

Biexum™ Stem Cell Activation Complex

Stem-cell activation (Wnt/-catenin)

Follicle stem cells must be switched on to enter anagen, the growth phase. The Biexum™ complex concentrates multiple botanical and peptide activators toward that switch at a combined active load several times higher than the single-active "growth serums" that dominate the shelf.

Dual DHT defence

DHT drives pattern thinning by miniaturising the follicle each cycle. Saw palmetto is one of botany's best-documented natural 5-alpha-reductase inhibitors, while caffeine counters DHT's suppressive effect inside the follicle — delivered here in a leave-on serum, not the rinse-off shampoo format most caffeine products use.

Scalp protection

Niacinamide reinforces the barrier and calms inflammation; rosemary extract neutralises the UV- and pollution-driven free-radical load and supports microcirculation; panthenol conditions scalp and strand. Together they protect the ground the other actives gain.

NIGHT HAIR SERUM

Advanced Peptide Formula

A saturation-level copper-peptide dose

Copper peptides ferry copper into the tissue to stimulate the dermal papilla and remodel the matrix. Most serums include them at only a fraction of a percent; the Advanced Peptide Formula carries one of the highest combined copper-peptide payloads available in a topical serum, pairing two complementary tripeptides — possible only because the serum is built chelator-free.

Dual Wnt activation

A regulatory protein, CXXC5, holds the Wnt/-catenin growth pathway shut. Two distinct activators — a phenolic activator and a self-penetrating peptide — release that brake from different angles for additive activation. Most formulas, if they touch this pathway at all, use a single agent.

Anagen extension, anchoring & cofactors

A biomimetic thymic peptide holds hairs in their growth phase longer; matrix and anchoring peptides strengthen the bed the hair grows from; and highly soluble zinc, added last so it never competes with the copper, acts as an essential follicle cofactor.

THE XEYMORA ROUTINE

Why AM and PM

The routine is a closed loop

The night serum builds; the morning serum protects what was built. Twelve hours of signalling, twelve hours of shielding — more pathways touched, at higher concentrations, than any single bottle can hold. The hair cycle turns over across months, so consistency is the final ingredient: use both, daily, and let the biology do its work.